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  • Did You Know Video Increases Your eCommerce Success
    of your products Well it is fine but video is something very hard to fake I have here few tips for you on why you should get serious about video in order to make your eCommerce business a successful one Myth It is expensive time consuming and takes a lot of human resource That really is one of the biggest myths about video production I have ever heard Yes it used to be like that but I can tell you now it is not anymore Using today s automated technologies it is so much easier so much cheaper and so much less time consuming to produce your own video at the same time in very high quality It is exactly what has happened to the photo industry It used to be only professionals that were able to produce some awesome high quality photos But now in these days any teenager with iPhone can actually make some money by becoming a citizen journalist So believe me it really is much easier than it used to be If you want your product or a whole website to be passed and shared Go video This is true videos definitely encourage sharing far often than just a plain text or image content Every video you produce is guaranteed to grab more attention on social networking websites like Google Twitter Facebok etc Therefore video ends up being shared and passed from one customer to another And if your videos are not only plain and informational but interactive entertaining and funny instead believe me everyone will just start liking sharing retweeting and tweeting about it just without you asking them to do so Videos can certainly save all that hustle of scrolling navigating and clicking Your website visitors will get more engaged if you have videos

    Original URL path: http://www.zeidan.com.au/ecommerce-blog/did-you-know-video-increases-your-ecommerce-success.html (2016-05-01)
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  • Web Design & Development Melbourne Blog- Zeidan
    Digital Strategy Blog 3 Brilliant Tips That Will Keep Your eCommerce Website In Competition eCommerce is getting bigger and bigger day by day And it would not be a surprise for you if I told you that in these days more and more business owners realise the importance of having an eCommerce Website for their business In fact lately many businesses have closed their high street stores just to pay more attention and concentration on their online presence instead Read more 5 Social Media Tips for eCommerce You Just Cannot Afford To Ignore Right you have the most amazing product You have dozens of profiles on variety of Social Networking Websites like google facebook twitter youtube etc And obviously you have heard everyone talking about this big thing Social Media So now you have decided fantastic another great way to let everyone know about my products by throwing loads of dirty and cheap promotions in everyone s face Read more Did You Know Video Increases Your eCommerce Success Static content and images are just not enough anymore If you really want to get serious about your eCommerce business it is time to think about introducing your customers with a new

    Original URL path: http://www.zeidan.com.au/ecommerce-blog/feed.html (2016-05-01)
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  • 5 Crucial Features of Awesome Web Design for Your Business
    me put it this way You would always make sure you live in a nice house making sure there is no noisy neighbors next door So the same idea applies here a hosting is where your website lives So there just would not be a point in spending money on getting a place for Your company on the web if the actual website barely loads or is completely down 2 Completely Clear Navigation Mmmm imagine being in Melba Gully Rain forest in Melbourne right now I would love it too But I bet you would not be so happy anymore if you ended up getting lost there Believe me everyone would without a good navigation So why let your customers get lost To make sure they have the best experience possible and they do not get lost provide them with a good and easy to understand navigation 3 Important Contact Information Believe it or not but the most important part of your new web project is a contact information page Whatever is the easiest way to get in touch with you let your customers know If you do not want to give out your post address e mail address mobile or home phone then every good web designer will be able to create a contact form Good contact form should be the first place for your customers to go in touch with you in a fast and painless way 4 Never Forget Business Information Well this is pretty simple What is that you do Best photographer in town Then make your customers believe you are one by implementing a portfolio of the best photos you have taken Let them know what a great lawyer you are by adding your recent customer s testimonials I heard you serve most delicious food

    Original URL path: http://www.zeidan.com.au/web-design-blog/5-crucial-features-of-awesome-web-design-for-your-business.html (2016-05-01)
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  • Web Design: Pay Attention to
    system functionality that is needed and is it going to compliment business processes or to avoid unwanted workload the purpose of the website and the purpose of each page on the website how to measure the success of the website how to measure increased efficiency in the business how to measure the improvement in sales and if the website is going to act as an information hub in addition to other functionalities Finally consult with eBusiness specialists ask your existing client base how you could improve your business by having a website and look at your competitors and what they are already doing Learn from their mistakes and improve on their successful systems KPIs Having a website as your online presence is exciting but is absolutely a waste of money if its performance is not measured There are many reasons to have a website branding information hub lead generation online store online bookings and so on The performance of each type is measured differently For instance an online store needs to generate sales of a set volume while an informative website needs to reduce the customer care department workload Setting KPIs for any website is not necessarily and easy task That is why planning to move online is important Additionally thinking of the website as the core where all other business activities revolve around it is paramount One should think of the target market their behaviour what the purpose of the page they are visiting is how the page is going to help the business the conversion rate that is acceptable through a given page how the business will measure improved offline employee performance etc Call to Action A good salesman is one that asks for the business this is the same on any website Presenting information to potential clients is not good enough A call to action is needed This could take the form of registering for a newsletter calling you right now downloading more information in PDF format or having to act on a special deal that will only last for a month week or even an hour Moreover a call to action does not have to be a complicated ask from the customer and it could be as simple as asking the user to tweet about what they are reading or clicking the like button Each page on any site needs to have a purpose and a call to action on that page needs to support this purpose The Journey When clients visit any company office they first arrive at the reception then they get directed to a meeting room or an office to meet with the appropriate person they are after Finally they might be taken on a tour or presented with a contract to sign or a product that they have purchased The same applies to any website Customers may arrive at your website through any page Then they either exit or move on to other pages When building a website one should think of

    Original URL path: http://www.zeidan.com.au/web-design-blog/web-design-pay-attention-to.html (2016-05-01)
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  • Web Design vs. Web Development
    Design Mobile Web Design Web Development eCommerce Mobile Apps Social Media Management Search Engine Optimisation AdWords Content Copywriting Digital Strategy Blog Web Design vs Web Development Tweet Web Design vs Web Development Print Email Confusion exists as to whether web design and web development have the same meaning In fact it is important to know the differences between these two terms as they vary significantly There is a distinct difference between web design and web development A website is required to contain both design and development elements in order to not only attract visitors but to retain them This is why a balance between the design and development of a website can result in an effective website for any business Web design involves the physical look and feel of a website how customers see it and interact with it Think of the design as the customer facing aspect of your website such as layout navigation and colours used It concerns user experience and visuals rather than functionality Web development on the other hand does involve functionality how the website actually works and how visitors get things done on it Think of the development as the back end or programming of your website such as CMS e Commerce registration and database applications A good web designer will make your website user friendly and allow visitors to do exactly what they are meant to do On the other hand a good web developer will ensure that the functions utilised are suited to and supported by your website so that visitors can carry out actions seamlessly As such if your business is new to the online world or if you are looking to update your website choosing someone who has a strong understanding of both design and development will ensure that a good

    Original URL path: http://www.zeidan.com.au/web-design-blog/web-design-vs-web-development.html (2016-05-01)
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  • Useful Guide To Mobile Web Design Strategy
    a website should start worrying You certainly should pay a great attention to the fact that it is definitely no longer acceptable to have a website developed only for one sort of platform computer You have to remember all those customers of yours who will visit your website even on their TVs For that reason you need a good mobile strategy That is kind of strategy that will help you understand and define the guidelines of how your website will look and function in the mobile space Understand what are the main goals There might be so many circumstances that will make you consider thinking about mobile site development If you already have a website you might just want to create exactly the same looking mobile version with exactly the same purpose But maybe you want to redesign your current website and at the same time also create a new mobile site And at end of the day why would you not think about creating a completely brand new website design for both desktop site and a mobile one Make it very clear and understandable on what is the purpose of your mobile site Your mobile website s business objectives could either be the same as the desktop s or on the other hand completely different or even opposite Is it only brand awareness through constant information and images you want to deliver Is it a simple communication tool between you and your customers Or is it an eCommerce solution you are after Responsive design is a huge mast have for every mobile site It is not only phones that are called a mobile device Here we are also talking about tablets tvs and very soon to come special glasses thanx google and even refrigerators So your new mobile website

    Original URL path: http://www.zeidan.com.au/web-design-blog/useful-guide-to-mobile-web-design-strategy.html (2016-05-01)
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  • This Is Why You Need a Good Content Management System (CMS)
    am going to explain to you what Content Management System means and why you need it so much Control Your Website Any Time Anywhere And As Many Times As You Want Funny enough but I still remember those crazy days when my customers would pay me not only to develop their website not only to host their website but also to update their website Those were the days when no one knew about such a thing as Content Management System existing Good Morning in 2012 Yes it really is 21st century today and it all has changed big times We live in so fast changing world that no one would accept you updating your web content on rare occasions or even leaving it not updated for a while With Content Management System it is unbelievably easy to maintain your web content even without the tinniest web development or coding knowledge Using this user friendly system you can add articles web pages news photos and videos anytime and anywhere It Lets You Build Your Site More Functional There are so many popular content management systems including Wordpress and Joomla They all have something great in common All those systems let you add more functionality to your website by installing new plugins or addons But there are so many of them available on market in these days that I suggest you not to get too excited with using them all It is very easy to make your website load and function much slower by using too many addons and plugins Save Loads Of Money Just By Using Content Management System You obviously should know that good web design is not cheap So now imagine that you needed to update your website once a week I can guarantee that your website would only

    Original URL path: http://www.zeidan.com.au/web-design-blog/this-is-why-you-need-a-good-content-management-system-cms.html (2016-05-01)
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  • Starting the Web Design Process
    what to make sure of Is it time to take the leap into your very own web design If you ve chosen to answer no to this question then perhaps go and make a cup of coffee and put your feet up If you ve decided the time is right now to build your website then take a some time to read on and make certain of a few things before you start An important element in your web design is that your website is easy to navigate With billions of websites out there you want to make sure that anyone visiting can easily find the information they are looking for You want to make the experience that you share with visitors simple and intuitive A web designer can help to make sure that everything is where it should be Then you need to figure out who your visitors are going to be and your web design must take into account the layout and content accordingly And please don t forget that a flashy colourful website with bad content risks alienating people as much as bad navigation Once you know who you are talking to it will be easy to figure out what you are going to say to them Now it s time to talk about applying your personality to your web design Your branding and design will work together to create the best look and feel available to you In web design your logo will determine the other elements of the website like the colours fonts and layout This is how your web design will begin to reflect your personality and messages Lastly try to be aware of SEO when you work on your new design Speaking to an SEO specialist or a company that has both abilities

    Original URL path: http://www.zeidan.com.au/web-design-blog/starting-the-web-design-process.html (2016-05-01)
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